|What are the core issues that make the cooperation of seller with "DAFMI" successful? |
Convenient location of the plant and express delivery within 24 hours. Local manufacturer of high-quality braking system elements DAFMI company is located in the central part of the country and is connected with any part of Ukraine by railroad and road systems. The company has the regional sales representatives with well-developed distribution network in regional centers of Ukraine, Russian Federation and other CIS countries.
The company introduced two-level quality control system that allows tracking the quality of the products in general as well as at the separate technological stages of production. At that, in contrast to the majority of foreign manufacturers, DAFMI analyzes any claim and if the fault of manufacturer is evident - replaces the products.
DAFMI manufactures 400 references of brake pads and 220 references of brake hoses for 2000 car models. This allows DAFMI`s trade partners to satisfy the requirements of the owners of any kind of motor vehicles at relatively low investment. For example, to obtain 25-30 references of brake system elements for foreign cars it is necessary to invest a bit more than 1000 USD.
DAFMI`s pricing policy is quite predictable. The constant increase of production volume allows DAFMI to compensate partially the increasing price of labor force, componentry and energy resources.
Optimal relation between price and quality of the product
At manufacturing brake pads and brake hoses DAFMI uses modern equipment, advanced technologies and imported materials. Owing to all above said the company is able to produce products with the friction characteristics of the international level. At that the price for the product is in average 2 times less than the price for the analogous product with the same characteristics produced abroad.
DAFMI stick to the unified retail price for its products at the whole territory of Ukraine and strict principles in giving the discounts. Every DAFMI`s partner has guaranteed margin between wholesale price and recommended retail price that provides him a decent profit.
DAFMI has its own Internet site www.dafmi.com.ua, company supports the system of press-releases and issues the corporate newspaper. Every year the company takes part in the main specialized exhibitions in CIS, issues products catalogue, posters and other advertising materials for interior decoration of retail shops, as well as booklets, pocket-size calendars, stickers and souvenirs. Besides we realize promotion, PR and mail campaigns. All the trade representatives of DAFMI are provided with ad materials free of charge. To stimulate the demand we regularly organize the contests with the special prizes, seasonal sales and other events that allow following the consumers` demands.